Liberal billionaire and former New York City Mayor Michael Bloomberg is planning to spend $20 million on voter registration in key states including Texas, according to an AP report in TIME magazine. The move comes ahead of his rumored late entry into the 2020 Democratic Party’s presidential nominating process.
According to the report:
News of the large investment, confirmed by Bloomberg’s team on Wednesday, comes less than a week after the former New York City mayor unveiled a $100 million online advertising campaign attacking Trump in four general election swing states as well.
The new effort will target 500,000 voters from traditionally underrepresented groups that typically lean Democratic, including African Americans, Latinos, Asians, young voters and those living in some rural communities. The drive will begin early next year in Arizona, Michigan, North Carolina, Texas and Wisconsin, but could expand to more states.
The Republican Party of Texas, under chairman James Dickey, has enlisted the Bush family’s go-to political advisor Karl Rove to head up a voter registration and identification program in the Lone Star State.